How does Pipedrive CRM & Customer Interaction score on different criteria?
In our survey, we also looked at the various tools of Pipedrive software. We examined no less than 180 aspects. The graph below illustrates the strengths and weaknesses of Pipedrive CRM, in general terms. Please note that Passionned Group is 100% independent of the suppliers in our guide. We are not a reseller, we do not make deals or have any legal ties to the vendor. Among other things, we help and advise companies in the proper selection of CRM systems.
Figure 1: Strength-weakness analysis of the supplier Pipedrive CRM & Customer Interaction. A maximum of 100% can be obtained. Source: The CRM & Customer Interaction Guide 2024. Do you need additional information about our research design? Click here to download this guide.
The Pipedrive analysis was conducted by intercepting big data and inspecting it in detail. More than 322 documents have been scanned from this software vendor in recent times. In this analysis process, both machine learning models and a senior expert played a key role in performing the validation.Pipedrive in our CRM & Customer Interaction Guide 2024 
In our 100% vendor-independent CRM & Customer Interaction Guide we have collected all the ins and outs of Pipedrive for you. You get access to hundreds of (shorter) trainings, tech talks, demos, lectures, tutorials, and always have the latest CRM news. Our guide will also help you deepen your knowledge about CRM & Customer Interaction.
Pipedrive and their complete CRM & Customer Interaction product portfolio
The vendor Pipedrive has (a minimum of) 2 products in the realm of CRM & Customer Interaction. Below, we list Pipedrive’s products, in order of relevance:
What is Pipedrive CRM?
We do not display all the features here but, in this paragraph, we portray Pipedrive CRM, including some of its features and any related products. This product group consists of Pipedrive Marketplace. This product/group of products can be best defined by the following characteristics:
- customer information
- customer relationship management
- data security
- marketing automation
- reporting
- sales pipeline
- small businesses
Do you want to know everything about all features (100+) of Pipedrive CRM? Download the CRM & Customer Interaction Guide™ 2024 here.
Are you considering hiring a knowledgeable Pipedrive CRM specialist?
Are you considering hiring an external consultant specialized in Pipedrive CRM who is a subject matter expert, and implement a professional Pipedrive CRM application? You can always call on the Pipedrive CRM specialists at Passionned Group. Indeed, hiring Pipedrive CRM developers is sometimes cumbersome and expensive. Leave a message here and we will be happy to work for you.
What is Pipedrive Marketplace?
Under this heading, we portray Pipedrive Marketplace, including some of its features and any related products. Pipedrive Marketplace can be characterized by the following characteristics:
- account
- app marketplace
- contact
- customer data
- customer service
- email marketing
- lead generation
- marketing automation
- sales automation
- small businesses
Are you now curious about all properties (100+) of Pipedrive Marketplace? In that case, open the CRM & Customer Interaction Guide™ 2024 here.
Pipedrive CRM tools and the version history
Recently, we see a stable development when it comes to CRM & Customer Interaction functionality.
We reviewed Pipedrive’s latest updates of its complete CRM & Customer Interaction proposition. As far as we can tell, Pipedrive does not use an identifiable version numbering system.
What are the licensing costs of Pipedrive Marketplace?
It is difficult to determine exactly what a license of Pipedrive Marketplace costs because it depends on the country, the number of users (and/or the number of cores if you want to run it on a server), the connectors to data sources, and at what point in the year you request a quote. If you do this a few weeks before the end of Pipedrive’s fiscal quarter, you may be in for a decent discount. In addition, nowadays it is recommended to run the software in the cloud. You then only pay for what you use. The purchase cost of Pipedrive Marketplace may not be the largest cost item, but maintenance and support can certainly put quite a strain on your annual budget.
What makes Pipedrive CRM & Customer Interaction distinctive
In our study, we see that Pipedrive in the field of CRM & Customer Interaction software has several specific features which emerged distinctively in our research. This makes Pipedrive CRM more or less unique: outlook sync, call center CRM, pipeline reporting, import leads, and reporting dashboards.
The advantages and disadvantages of Pipedrive CRM
Figure 8: Tag cloud of the strengths and weaknesses of Pipedrive CRM & Customer Interaction
In the following sections, we describe all the advantages and disadvantages of Pipedrive CRM & Customer Interaction, Pipedrive Marketplace, et cetera. The listing in the following paragraphs is subject to change, because: Pipedrive wants to gain a better position in the market, of course, and works continuously with partners to building on new functionality at this time (such as support for low-code, self-service portal, cdn, customer self-service, on-premises, customer data platform, no-code, customer lifecycle management, advanced reporting, and parent child relationships). It may also be that a feature has not yet been adequately described.
Your opinion matters
Report your experience with Pipedrive CRM & Customer Interaction here. Your observations may then be taken into consideration and contribute to a better, even more balanced assessment of Pipedrive CRM.
1. Pipedrive Campaign Management
The vendor Pipedrive has an excellent rating in our study on the section ‘Campaign Management’, given that they score 90% on this, compared to other vendors. We looked at the following criteria, among others: email campaigns and drip campaigns. In total, we examined 25 features within this discipline. Are you excited about the topic ‘Campaign Management’? Then download here our CRM & Customer Interaction Guide 2024.
2. Pipedrive Customer Data
Pipedrive has an excellent score in our objective CRM & Customer Interaction survey of the theme ‘Customer Data’ with a score of 86%, relative to other vendors. We considered the following factors: custom fields, appointment, data protection, and customer information. In total, we examined 45 criteria within this section. Would you like to learn more about the topic ‘Customer Data’? Then download here our CRM & Customer Interaction Guide 2024.
3. Pipedrive Reporting
Pipedrive has an excellent performance in our independent CRM & Customer Interaction guide on the section ‘Reporting’, given that they score 83% on this, compared to other vendors. We looked at the following criteria, among others: advanced reporting, bounce rates, sales dashboards, interactive reporting, pipeline reporting, and pipeline chart. In doing so, we investigated the following products: Pipedrive CRM. In total, we examined 11 criteria in this category. Would you like to learn more about the topic ‘Reporting’? Then download here our CRM & Customer Interaction Study 2024.
4. Pipedrive Sales Management
Pipedrive has a good performance in our objective CRM & Customer Interaction survey on the section ‘Sales Management’ with a score of 76%, relative to other vendors. We considered the following factors: ecommerce and customer journeys. In total, we examined 51 criteria in this category. Would you like to go into more depth with the topic ‘Sales Management’? Then download here our CRM & Customer Interaction Guide 2024.
5. Pipedrive Lead Management
The company has a good performance in our current CRM & Customer Interaction survey on the section ‘Lead Management’, given that they score 74% on this, relative to other vendors. We looked at the following criteria, among others: lead generation, lead conversion, lead scoring, and lead qualification. In total, we examined 12 features within this discipline. Would you like to learn more about the topic ‘Lead Management’? Then download here our CRM & Customer Interaction Guide.
6. Pipedrive Infrastructure
Pipedrive has a good score in our objective CRM & Customer Interaction survey on the subject ‘Infrastructure’ with a score of 70%, relative to other vendors. We looked at the following criteria, among others: authentication, on-premises, rest api, data security, document management, email integration, and master data management. In total, we examined 56 criteria in this category. Are you excited about the topic ‘Infrastructure’? Then download here our CRM & Customer Interaction Guide 2024.
7. Pipedrive Customer Relationship Management
The vendor Pipedrive has a good score in our 100% vendor-independent CRM & Customer Interaction study on the section ‘Customer Relationship Management’ with a score of 70%, relative to other vendors. We looked at the following criteria, among others: search and customer interactions. In total, we examined 25 criteria within this section. Would you like to go into more depth with the topic ‘Customer Relationship Management’? Then download here our CRM & Customer Interaction Guide 2024.
8. Pipedrive Customer Service Management
The vendor Pipedrive has a good rating in our objective CRM & Customer Interaction survey on the section ‘Customer Service Management’ with a score of 56%, relative to other vendors. We looked at the following criteria, among others: customer service, helpdesk, case management, and ticketing system. In total, we examined 9 features within this discipline. Would you like to learn more about the topic ‘Customer Service Management’? Then download here our CRM & Customer Interaction Guide. Or take a deep dive in the following content:
9. Pipedrive Automation Platform
The vendor Pipedrive has a good performance in our objective CRM & Customer Interaction survey on the section ‘Automation Platform’ with a score of 54%, relative to other vendors. We considered the following factors: low-code and no-code. In total, we examined 28 criteria in this category. Are you excited about the topic ‘Automation Platform’? Then download here our CRM & Customer Interaction Guide 2024.
10. Pipedrive Task Management
Pipedrive has a moderate score in our objective CRM & Customer Interaction survey on the subject ‘Task Management’, given that they score 49% on this, compared to other vendors. We considered the following factors: create tasks, track tasks, and complete tasks. In total, we examined 13 criteria within this section. Would you like to go into more depth with the topic ‘Task Management’? Then download here our CRM & Customer Interaction Study. Or take a deep dive in the following content:
11. Pipedrive Data Quality
Pipedrive has a moderate performance in our 100% vendor-independent CRM & Customer Interaction study of the theme ‘Data Quality’, given that they score 31% on this, compared to other vendors. We looked at the following criteria, among others: merge duplicate, data cleansing, and duplicate search. In total, we examined 16 features within this discipline. Would you like to delve further into the topic ‘Data Quality’? Then download here our CRM & Customer Interaction Guide 2024.
Want to know more? Then order the CRM & Customer Interaction Guide™ 2024 here
In which sectors is Pipedrive CRM & Customer Interaction most active?
In our objective CRM & Customer Interaction survey, we also found out which industries a vendor operates in. These are the industries where Pipedrive is most popular: automotive, banking, education, governments, healthcare, hospitality, insurance, manufacturing, public sector, real estate, restaurant, retail, and universities.
Pipedrive software is most used by…
The CRM & Customer Interaction software from Pipedrive is most often mentioned in combination with the following functions/roles: account managers, business development, sales reps, and sales team.
Hire a competent Pipedrive specialist
Training and in-company training Pipedrive CRM & Customer Interaction
We provide various training courses in the field of CRM & Customer Interaction but can also provide specific Pipedrive training, for example as in-company. The training will address at least the subsequent software applications: Pipedrive Marketplace. Of course, we frame the training with the ideas of the intelligent, data-driven organization.
Final Verdict: Pipedrive CRM scores high
Pipedrive has a minimal product portfolio with which it scores high in our CRM & Customer Interaction survey. Pipedrive CRM & Customer Interaction innovates (approximately) at an average rate of less than 5 features per year, is active (for now) in lots of different sectors, and growing high in the field of campaign management.
About Passionned Group
Passionned Group specializes in 100% independent CRM & Customer Interaction consulting and the implementation of CRM & Customer Interaction solutions. We help large & small organizations to advance as intelligent, data-driven organizations.
